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Subject: Update on XML Standards for Customer Information Quality
Good day members, It has been a while since I communicated with you. There is a lot of interest in the XML standards for customer information quality as organisations have started to realise the role CIQ can play in traditional CRM business and e-business where retaining existing customers and investing on them and at the same time building a solid market share is becoming critical. CIQ has started to gain good publicity and the feedback that we are getting is very positive. I recently presented the work on CIQ at the Information and Content Management Conference in Seattle in May 2000. This work is also now published as a feature story in the Volume 1, Issue 3 edition of the XML Journal (July edition). OASIS is spreading the work on CIQ via presentations. An update on the CIQ discussion group is now available in the front page of the OASIS web site. The CPExchange group under the umbrella of IDEAlliance is also interested to incorporate CIQ standards as part of their work and they are having a look into the CIML and NAML DTDs. I could clearly see the use of CIML and NAML in CPExchange. I am very confident that the XML standards for Customer Information Quality Management will continue to generate a lot of interest. I have to thank you for showing interest on this work by becoming a member of this discussion group. At the same time, I urge you to join as a member of the technical committee that will enable us to move forward quickly. This will enable you to share the success of such a crucial standards efforts and it will be very valuable for your organisation from a marketing perspective. Please consider this seriously. Meanwhile, I have not been sitting idle with the standards work all these days. I have been working on the NAML and CIML and have incorporated many new additions to the DTDs. Some of them are: - ability to represent history of addresses (eg. current, deceased, sold, moved, etc) in detail. - ability to represent company information in detail - more complex street type supported - person/company entities with relationships added (eg.Mr.John Smith & Mrs.Mary Smith IN TRUST FOR Peter Smith) - Personal qualifications information details added I am now in the process of writing a detailed description document on the DTDs. These update info. will be made available to you for review. Meanwhile, I request you to closely have a look at the DTDs and provide feedback to me that will help to improve the DTDs. You can also have a look at the update on CIQ published in the cover page of OASIS web site (http://www.oasis-open.org) I look forward to working closely with you on CIQ. Regards Ram
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