Fwd: [New announcement] How do you take control of your customer data?

[Thomas Sigdestad <tsi@enonic.com>]

This might be relevant reading...

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Vennlig hilsen/Best regards

Enonic AS

Thomas Sigdestad

CTO

The fastest way from idea to Digital Experience - http://youtu.be/cFfxuWUgcvI

Begin forwarded message:

From: Digital Marketing <groups-noreply@linkedin.com>

Subject: [New announcement] How do you take control of your customer data?

Date: 23 Jul 2015 12:20:10 CEST

To: Thomas Lund Sigdestad <tsi@enonic.com>

 

 

Groups

 

Announcement in Digital Marketing

 

 

How do you take control of your customer data?

 

John Horsley Director, Digital Doughnut - Global Digital Marketing Community

 

 

Hi, 

I'm writing to share this high value report we've written in partnership with our friends at Adobe. 

This impartial buyers guide will help you discover how a data management platform (or DMP) can enable you to tackle the data marketing challenges faced by marketers and publishers alike. It will enable you to discover why it is central to the collection, management, analysis and activation of data from across your business, and how it can drive marketing success across your organisation. 

We’re happy to offer this report in 3 languages; English, French and German. 

Download the English version: http://bit.ly/DMP-English 

Download the French version: http://bit.ly/DMP-French 

Download the German version: http://bit.ly/DMP-German 

This buyers guide will enable you to ask suppliers the right questions when looking to procure a DMP for your business. 

The following sections are featured in the guide: 

- Data Management and the rise of the DMP 
- What is a DMP? 
- How does a DMP sit within today’s business environment? 
- How does a DMP fit within your organisation? 
- What are the benefits of a DMP? 
- What are the most common uses of a DMP right now? 
- Is a DMP the right solution for you? 
- What should your DMP offer? 
- What does success look like? 

Download the English version: http://bit.ly/DMP-English 

Download the French version: http://bit.ly/DMP-French 

Download the German version: http://bit.ly/DMP-German 

Please feel free to discuss this report, key findings in the group forum. 

Regards, 

John Horsley 
Founder, Digital Marketing 
Director, Digital Doughnut 

http://linkedin.com/in/digitalmarketing - Connect with me! 
http://facebook.com/digitaldoughnut - Like us on Facebook! 
http://twitter.com/digitaldoughnut - Follow insightful industry updates!

 

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