[announce] Canadian Pharmacists Association Selects Arbortext

[PG Bartlett <pgb@arbortext.com>]

Canadian Pharmacists Association Selects Arbortext to Create and Deliver 
the Compendium of Pharmaceuticals and Specialties

ANN ARBOR, Mich., September 24, 2002 -- Arbortext, Inc., the only global 
provider of XML-based software for multichannel publishing, today 
announced the Canadian Pharmacists Association (CPhA), a voluntary 
organization of pharmacists, has selected the Arbortext product suite to 
create and deliver the Compendium of Pharmaceuticals and Specialties 
(CPS), a pharmaceutical reference guide for health care professionals in 
Canada.

The CPS provides drug monographs representing 4,000 drugs and is delivered 
to most physicians and all CPhA member pharmacists in Canada. The 2,200 
page guide is produced annually with 80,000 copies in English and 20,000 
copies in French. CPhA also publishes the Compendium of Self Care 
Products, Patient Self-Care, Herbs, and Therapeutic Choices.

“Arbortext understands the requirements and intricacy of drug 
information,” said Leesa Bruce, Senior Director of Publications for the 
Canadian Pharmacists Association. “We publish incredibly complex 
information with a tremendous liability of not done correctly, and we 
believe that Arbortext understands the implications of this complexity and 
liability better than any other vendor.”

CPhA’s business is based on the accuracy and timeliness of the drug 
information it provides. Through a combination of Epic Editor, the Epic 
E-Content Engine (E3) and Interchange, its authors are able to streamline 
the life cycle of that information ­ from creation to publication ­ in 
order to perform more updates at a lower cost.

“CPhA’s mission is to provide Canada’s health care professionals with 
credible, authoritative and unbiased drug information,” said PG Bartlett, 
Vice President, Marketing for Arbortext. “Arbortext’s products enable 
them to achieve that goal at a lower cost through a single source of 
information that supports the creation and delivery of each publication to 
print, Web and PDA.”

CPhA expects to streamline the creation of its publications, ultimately 
slashing production costs, reducing the time to market, and improving the 
freshness of information that is delivered. CPhA also expects to offer 
its customers more customized publications to fit individual requirements.

About Canadian Pharmacists 

The Canadian Pharmacists Association (CPhA) is the national voluntary 
organization of pharmacists committed to providing leadership for the 
profession. Their vision is to establish the pharmacists as the health 
professional whose practice, based on unique knowledge and skills about 
drug therapy, ensures optimal patience outcomes. CPhA achieves its vision 
by serving its members through advocacy, facilitation, provision of 
knowledge, participation in partnerships, research, innovation, education 
and health promotion. For more information please visit 
http://www.pharmacists.ca.

About Arbortext 

Arbortext is the only global provider of XML-based multichannel software 
that enables the creation, editing and publishing of information to 
multiple media types ­ Web, print, CD-ROM, wireless ­ from a single source 
of content. Shipping since 1991, Arbortext’s standards-based software 
supports technical publishing, reference publishing and business 
publishing applications that enable enterprises to provide more accurate, 
cost-efficient, complete, timely, consistent and usable information on all 
media. Arbortext’s software is installed at over 300 large multinational 
organizations. Current customers include American Express Financial 
Services, Audi, Boeing, British Aerospace, Caterpillar, DaimlerChrysler, 
Ericsson Telecom, Ford, General Electric, GM, IBM, International Thomson 
Publishing, Lucent, Nokia, Nortel Networks, PeopleSoft, Pfizer, Qantas, 
Ricoh, Sun Microsystems, United Airlines, Volkswagen, Volvo and West 
Group. Arbortext is a founding member and active participant in the XML 
Activity of the World Wide Web Consortium (W3C). Headquartered in Ann 
Arbor, Michigan, USA, Arbortext has offices around the world. For more 
information please visit http://www.arbortext.com. 

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