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Subject: Arbortext to Highlight Multichannel Publishing Software at Seybold San Francisco 2003



Arbortext to Highlight Multichannel Publishing Software at Seybold San
Francisco 2003

WHO:
Arbortext, the leading global provider of multichannel publishing
software, will highlight its latest product offering, Arbortext 5, at
Seybold San Francisco 2003.  Arbortext 5 addresses the difficulty, cost
and time of implementing a multichannel publishing system.

WHAT:
Arbortext 5 is designed to ease the pain of implementing a multichannel
publishing system by putting more control in the hands of the business
user. Arbortext 5 addresses the difficulty, cost and time of implementing
a system by allowing business users to configure much of what must
currently be customized using highly skilled technical resources.

Arbortext 5 includes several new products as well as major updates to
existing products, including:

Epic Editor – an XML editor for power authors and content architects who
create dynamic publications for multiple types of media: Web, print,
CD-ROM, wireless. Epic Editor offers advanced features for aggregating,
personalizing and publishing content.

Contributor – a new Web-based XML editor that runs in a browser.
Contributor fills a gap for companies who want to provide widespread
access to simple XML content creation capabilities without the time and
expense of a desktop install.

Architect – a tool for developers to create data models (both DTDs and
Schemas) and configure many Epic Editor and Contributor authoring
functions.

Styler – a new development tool that allows designers to create
stylesheets to drive automated publishing from a “single source of style”
to print, PDF, Web, HTML Help, and even wireless devices.

In contrast to tools aimed at programmers, Styler offers a powerful,
easy-to-use graphical user interface that style designers will find
familiar. Styler supports the creation of a single modular stylesheet
that can drive multiple types of media, simplifying development and
maintenance.

In addition to support for publishing, Styler also generates stylesheets
in support of XML authoring. In particular, Styler exports stylesheets
for Arbortext Epic Editor, Arbortext Contributor and Microsoft Word 2003.


Arbortext will also participate in a session panel on Thursday, September
11, at 3:15pm to discuss “Authoring & Editing: Your XML Options.”

John Deere, an Arbortext customer, is presenting the topic,
“Architectures for Multichannel Publishing” on Tuesday, September 9, at
8:30am.

WHERE:

Seybold San Francisco 2003
Moscone Convention Center
Booth # 952

WHEN:

September 9-11, 2003

HOW:

For more information or to register for this event, please visit:
http://www.seybold365.com/sf2003/

ABOUT ARBORTEXT
Arbortext is the leading global provider of professional, multichannel
publishing software that enables organizations to provide more
personalized, dynamic and easily searchable content for Web, mobile and
print usage. Arbortext’s software is installed at over 1,300
organizations worldwide.

Current customers include American Express Financial Services, Audi,
Boeing, Bombardier, British Aerospace, Caterpillar, DaimlerChrysler,
Ericsson Telecom, Ford, General Electric, GM, IBM, International Thomson
Publishing, Lucent, Nokia, Nortel Networks, PeopleSoft, Pfizer, Ricoh,
Sun Microsystems, Toyota, United Airlines, Volkswagen and Volvo.
Arbortext is a founding member and active participant in the XML Activity
of the World Wide Web Consortium (W3C). Headquartered in Ann Arbor,
Michigan, USA, Arbortext has offices around the world. For more
information please visit http://www.arbortext.com.
# # #


Contact:             Beth Ambaruch, APR
David Stone
                     Arbortext, Inc.
Ketchum
                     +1 734.327.6014
+1 312.228.6967
                     bea@arbortext.com
david.stone@ketchum.com

                     Press room:
http://www.arbortext.com/html/press_room.html



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