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Subject: Arbortext Wins Seybold Seminars Hot Pick Award
Arbortext Wins Seybold Seminars Hot Pick Award Arbortext 5 Simplifies Multichannel Publishing of Dynamic Content ANN ARBOR, Mich., September 8, 2003 -- Arbortext, Inc., the leading global provider of multichannel publishing software, today announced that its newest software, Arbortext 5, was selected by Seybold Publication editors to receive a Seybold San Francisco 2003 Hot Pick Award. "Arbortext is well known as a leading supplier of XML software for authors and editors, but designers, XML developers and publishing managers should also make a point of seeing the forthcoming Arbortext 5 suite," said Mark Walter, Senior Editor for The Seybold Report. "Arbortext's new stylesheet creation software, Styler, breaks new ground in multichannel design, providing a much-needed graphical front-end to XSL. Its Dynamic Content Assembly Manager also pushes the envelope--in this case by managing relationships among very granular elements that reside inside publication components. This release also offers a new browser-based XML editor for casual users like contributors and subject matter experts. Those innovations, as well as many other enhancements, make Arbortext 5 a must-see for anyone involved with XML publishing." “It’s an honor to receive a Seybold Hot Pick Award,” said Raymond Schiavone, President and CEO for Arbortext. “Arbortext 5 represents the most significant product milestone in our history. By providing improved functionality for both authors and developers, this release advances our efforts to address the enormous and often hidden waste in most organizations’ processes for creating and sharing information.” Arbortext 5 eases the pain of implementing a multichannel publishing system by putting control in the hands of the business user. Arbortext 5 addresses the difficulty, cost and time of implementing such a system by allowing business users to configure much of what must currently be customized by highly skilled technical resources. Slated for delivery at the end of this year, Arbortext 5 will be showcased in booth #952 at Seybold San Francisco 2003, September 9-11, 2003. The conference will take place at Moscone West. Seybold Publication editors reviewed more than 50 submissions for Hot Pick recognition with the 15 most interesting products chosen as winners. Other Hot Pick Award recipients this year include Adobe, Documentum, Hewlett Packard and Quark. About Arbortext Arbortext is the leading global provider of multichannel publishing software that enables organizations to provide more personalized, dynamic and easily searchable content for Web, mobile and print usage. Arbortext ’s software is installed at over 1,300 organizations worldwide. Current customers include American Express Financial Services, Audi, Boeing, Bombardier, British Aerospace, Caterpillar, DaimlerChrysler, Ericsson Telecom, Ford, General Electric, GM, IBM, International Thomson Publishing, Lucent, Nokia, Nortel Networks, PeopleSoft, Pfizer, Ricoh, Sun Microsystems, Toyota, United Airlines, Volkswagen and Volvo. Arbortext is a founding member and active participant in the XML Activity of the World Wide Web Consortium (W3C). Headquartered in Ann Arbor, Michigan, USA, Arbortext has offices around the world. For more information please visit http://www.arbortext.com. Contact: Beth Ambaruch, APR David Stone Arbortext, Inc. Ketchum +1 734.327.6014 +1 312.228.6967 bea@arbortext.com david.stone@ketchum.com Press room: http://www.arbortext.com/html/press_room.html
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