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Subject: Arbortext Webinar Announcement: Increase Worldwide Revenue through Automated Translation and Publishing



ANN ARBOR, Mich., June 27, 2005 - Arbortext Webinar Advisory.  Arbortext, the leading provider of enterprise publishing software, and TRADOS, the world leader in global information solutions, are hosting the following online seminar:

Title:	"Increase Worldwide Revenue through Automated Translation and Publishing"
Date:		Thursday, June 30, 2005
Time:		11:00am - 12:00pm Eastern (16:00 - 17:00pm GMT)

What do organizations risk if local product information is late to market? As much as 80% of the typical translation process is wasted effort because of inefficient methods. This delays new product introductions, delivers inconsistent messages between regions, and limits the geographical reach the company, which looses market share and revenue.

Organizations can dramatically improve the global publishing process by using automation to reduce manual effort and redundancy.

These topics will be discussed during the online seminar: 
*	How to quantify the impact of localization delays 
*	Four key factors that add the greatest time and cost to localization 
*	Seven steps organizations must take to streamline and automate processes 
*	How global enterprise publishing increases ROI 
*	How XML standards can play a key role in achieving further improvements in the global information lifecycle 

For more information and to register for this online seminar, visit http://www.arbortext.com/resources/webinars.htm#trados 

About Arbortext (www.arbortext.com)

Arbortext is the leading provider of enterprise publishing software, enabling companies around the world to automate the assembly and publishing of product information, marketing documents, service instructions, maintenance procedures, technical publications, legal information and software documentation.  Arbortext software allows companies to efficiently and cost-effectively publish to multiple audiences in multiple languages in multiple hardcopy and electronic output formats.  As a result, companies can dramatically improve authoring productivity, reduce translation and publishing costs, enhance information quality and speed time-to-market of new products.  Arbortext's software is installed at over 1,700 organizations worldwide.

Current customers include Abbott Laboratories, American Express Financial Services, Audi, Boeing, Bombardier, British Aerospace, Caterpillar, DaimlerChrysler, Ericsson, Ford, General Electric, GlaxoSmithKline, GM, IBM, Thomson Publishing, Lucent, Nokia, Nortel Networks, Oracle, Pfizer, Ricoh, Sun Microsystems, Toyota, United Airlines, Volkswagen, Volvo and the US Department of Defense including the Navy, Air Force, Army and Marine Corps.  Arbortext is a founding member and active participant in the XML Activity of the World Wide Web Consortium (W3C). Headquartered in Ann Arbor, Michigan, USA, Arbortext has offices around the world.

About TRADOS Incorporated (www.trados.com)

The world leader in globalization software and services, TRADOS empowers multinational organizations to improve the quality and accelerate the delivery of multilingual content to global markets. TRADOS has enabled 3,500 corporations - including Microsoft, IBM, Deutsche Bank, Wal-Mart, Audi, Sony, Rolls Royce, and others - to generate greater revenues, strengthen brands, speed time-to-markets, and reduce globalization costs. More companies, translators, and localization service providers use TRADOS products than all competing products combined. Headquartered in Sunnyvale, California, TRADOS has offices worldwide. 

Contact: 	Beth Ambaruch, APR			
	  	Arbortextâ, Inc.
	  	+1 734.327.6014
	 	bea@arbortext.com	

		Press room:  http://www.arbortext.com/html/press_room.html


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