Marketing documentation (draft)

["Jan Benedictus" <jan.benedictus@fontoxml.com>]

Schema documentation 

The following domains are added to the schema. Plus a outputclass attribute domain that adds a outputclass attribute to each element.

Marketing domain

actionitem - is a call to action element. Use the href attribute to link a action (based on topic/p)
features - a list of features (based on topic/ul)
featureitem - contains the feature itself and possible a description (based on topic/li)
feature - contains the feature name (based on topic/p)
highlights - a list of highlights (based on topic/fig)
highlight - a short description of this highlight (based on topic/p)
specifications - a list of specifications (based on topic/ul)
specificationitem - contains the specification itself and possible a description (based on topic/li)
specification - contains the specification name (or component name)(based on topic/p)
Inline marketing domain

brand - a inline element to tag a brand (based on topic/xref)
category - a inline element to tag a category (based on topic/xref)
company - a inline element to tag a company (based on topic/xref)
product - a inline element to tag a product name (based on topic/xref)
Metadata attribute domain

The following attributes are added to all elements.

productapplicability
lineofbusinessapplicability
audience
applications
context


Quote domain

longquote - is used to quote on block level from a external document, the source of this external quote is contained by quotesource (based on topic/fig)
longquotesource - is used to contain the source of the quote. Some parts of the quote can be tagged by following elements and/or some source information can be contained by attributes with corresponding names as the following elements (based on topic/p)
sourcename (based on topic/ph)
sourcerole (based on topic/ph)
sourcecompany (based on topic/ph)
sourcepublication (based on topic/ph)
sourceyear (based on topic/ph)
sourceother - is used to contain other source information. With the type attribute you can specify what type of other source information this is (based on topic/ph)
pullquote - is used to quote on block level from the current document (based on topic/fig)
quote - is a inline quote from a external docuement, the source of this external quote is contained by quotesource (based on topic/ph)
quotesource - the source of a quote is contained by this element. Other information about the source of the quote, can be contained by the attribues: name, role, company, publication, year, other (based on topic/data)