Personalization Article

[Rex Brooks <rexb@starbourne.com>]

Hi Folks, and others

I am passing along the following article since it relates to the next 
piece of work I want to do in the Mediation SC which is to work on 
the Human Profile and Preferences ML.

Web Users Want Personalized Content
http://update.internetweek.com/cgi-bin4/DM/y/eicw0GMAHn0G4X0CgdD0AY
More than 80 percent of online consumers are interested in
personalization. According to a ChoiceStream survey,
consumer interest in personalized online content is strong
and the majority of them are willing to supply their
demographic and preference information in exchange.

Ciao,
Rex
-- 
Rex Brooks
GeoAddress: 1361-A Addison, Berkeley, CA, 94702 USA, Earth
W3Address: http://www.starbourne.com
Email: rexb@starbourne.com
Tel: 510-849-2309
Fax: By Request