[xtm-wg] Re: XTM tag line

[Andrius Kulikauskas <ms@ms.lt>]

> pconn@gca.org wrote:
> 
> All suggestions and seconds posted to xtm-wg list by today (Monday),
> 2:00 PM eastern time.  I'll create a poll with all options that have
> been seconded, and we'll conclude the poll tomorrow morning (Tuesday)
> at 11:00 am eastern time.

Here's what we have so far:

Candidates:

*) Untangling the Web
*) Weaving the Web
*) Navigate Web Topics Meaningfully
*) Put Meaning In, Get Knowledge Out
*) The Meaningful Web
*) Enabling Subject-based Collaborative Commerce
*) Collaborative Corporate Memory, Anyone?
*) Making the other 90% of corporate information findable
*) Industrial-strength Findability
*) Subject-based power to exploit information assets
*) Making The Web Mean Something
*) subject-based power to exploit information assets
*) Making irrelevant information disappear.
*) Bringing more knowledge than information
*) Find your way through information to knowledge
*) Mapping the web
_________________________

Suggestions, need to be seconded:

*) XTM: Star chart for the infoverse 
*) Powering the World-Wide Semantic Web
*) From information to knowledge
*) Give context for information 
*) Give context to information
*) For a structured web
*) Structure the web
*) Structure web content
*) Roadmaps and Catalogues for Cyberspace 
*) Binding the points!
*) Understanding the web
*) StyleSheets for Knowledge
*) Put the semantics into the web.
*) Map Your Meaning, Share It With Others, Integrate Your World
*) Meaningful Links and Sensible Pointers
*) Making The Web Mean Something
*) Navigate Web Topics Meaningfully
*) A Simple, Flexible Model That Allows Meaningful 
Browsing/Navigating/Searching/Querying of Web-based Information.
*) Knowledge Maps for Everyone
*) Put Meaning In, Get Knowledge Out
*) Just Add Meaning
*) Map Your Meaning and Share Your Map
*) Show Me Your Map, That I May Understand You
*) Semantics In, Precision Out
*) Meaningful Links Allow Efficient, Precise Searching
*) Stir In Meaning, Undangle Pointers, and Presto
*) Enabling global knowledge connectivity
*) The Meaningful Web
*) Enabling Subject-based Collaborative Commerce
*) Collaborative Corporate Memory, Anyone?
*) Making the other 90% of corporate information findable
*) The Haystacks Disappear, The Needles Remain
*) 7 search hits are interesting, 7,000 are not
*) Industrial-strength Findability
*) Many languages, One combinable finding resource 
*) 'way, 'way beyond full text searching
*) subject-based power to exploit information assets
*) Making irrelevant information disappear.

Yours, 
Andrius

Andrius Kulikauskas
XTM Marketing Committee member

******************************************
Here are some excerpts from letters:

>*) The Meaningful Web
>
>
>4) It is short - does it have any unwanted connotations?
>5) It's defensible - does it capture what we're doing?

Yes, but to a somewhat lesser extent than untangling the web,
primarily I think it has a more bland tone. 
I prefer the more 'positive' action oriented, 'untangling'
(get rid of the mess) or weave 'make sense of'

Regards DaveP

******************************************

Pam Gennusa:
Hello

Although Weaving the Web has nice alliteration, I don't think it really
says
much about what the benefit is. Untangling the web is better, but
focuses on
a negative which may be good in the short term, but may not be good 2-3
years down the road. From the list below, I'm pulled to the ideas that
focus
on 'meaning'

******************************************

        Powering the World-Wide Semantic Web

especially if the word 'semantic' was handwritten in like an editor's
note
maybe the word 'semantic' should be 'meaningful'
maybe the word 'powering' should be 'the power behind'
but something along the lines of XTM being the power behind something
really
useful

Pam Gennusa

******************************************
Untangling is good. I'd vote with Eric on this.
My colleague Jay points out that "Weaving the Web" is the title of a
book by
Tim Berners-Lee. I think that probably disqualifies it - we don't want
lawsuits or
accusations of misappropriating Tim's words. I think that makes
"Untangling
the Web" and even stronger candidate!

Daniel

******************************************

I vote for "Untangling the Web"
(I find it's better than the one I proposed)
 
Michel

******************************************
My paranoid fantasy that is that "Untangling the web" could be taken as
too close to TBL's title.

Perhaps the marketers are familiar with the (legal and other) issues
involved with tag lines that are not identical but very similar, and
make a judgment.

S.

******************************************
"Web" oriented slogans are probably good marketing, but somewhere along
the
way we shouldn't forget that there are lots of uses that aren't on the
Web
(like what I talked about in Montréal).

Jim Mason

******************************************
Some comments from letters:

Eric Freese:
I'm not sure "Style Sheets" is appropriate.  I liked Dave's "Untangling
the Web".  There have to be some pretty good "Map" metaphors that could
be
used here.

******************************************
Jean Delahousse:
I think it should not be too technical. I like things like " Weaving the
Web", it's active, simple, clear 

******************************************
Murray Altheim:
The last thing I'd like XTM to be associated with is style sheets. It
really diminishes the importance of what topic maps are about,
suggesting we're about appearance rather than actually content. The fur
coat is more important than the person wearing it, etc.

******************************************
Steve Newcomb
[Re: StyleSheets for Knowledge]
Eeek!  I object.  This slogan appears to define what topic maps are,
while ignoring at least half of the capabilities and value of topic
maps.  I think it's misleading.  Topic maps are also about information
management (imposition of arbitrary topical structure, infoglut
control, elimination of redundancy, collaborative indexing, making
finding information an interchangeable, licensable resource,
etc. etc.).  The information management angle is at least as
significant, in terms of human productivity enhancement, as the "Style
Sheets for Knowledge" angle, which I think refers to the ability of
topic maps to allow information resources to be hidden in ways that
are highly adapted to the user's context (user knowledge, interests,
delivery platform, etc.).  With topic maps, you get both of these

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