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Subject: Re: [xri] New XRI Service


Les, this is NOT spam, this is a progress report. (And a great reason to remind everyone that after XRD 1.0 comes XRI 3.0 since that's what we've been depending on for a long time.)

Congrats, Les, this looks really cool. On next week's telecon, would you be able to do a short overview for us on what you built and lessons learned?

Best,

=Drummond

On Thu, Mar 18, 2010 at 7:02 PM, Chasen, Les <les.chasen@neustar.biz> wrote:

Hey all Ė

First let me apologize for spamming the TC list.† I donít intend to spam.† I thought you all may like to know about a service implementation that is built using XRI.

One of the reasons I have been lax in my attendance at out TC meetings is that I have been working on making [1] happen.† Neustar has launched a Mobile Barcode Clearinghouse that enables interoperable services between multiple participants such as brands, campaign managers, carriers and service providers.† While barcodes have been around for awhile they have mostly been direct URLís to some webpage.† We are employing an indirect model where behavior is more dynamic.† For more info please see [2]

The most important part of this is that the code under the 2d image is an i-name.† XRI is the core infrastructure to make this happen.† Every barcode is an XRI with an i-name, i-number and XRDS.

If you are interested in more info feel free to contact by clicking or scanning

cid:image001.png@01CAC6B4.F913AE70

=les

[1] http://www.mobilemarketingwatch.com/neustars-barcode-clearinghouse-cuts-through-interoperability-to-bring-barcodes-mainstream-5499/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+MobileMarketingWatch+%28Mobile+Marketing+Watch%29

[2] http://www.gomocode.com/




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