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Subject: OASIS MEMBER NEWS: SoftQuad's XMetaL Hits 2000th Customer Milestone
NEWS RELEASE SoftQuad’s XMetaL Hits 2000th Customer Milestone Toronto, Ontario – November 7, 2000 – SoftQuad Software, Ltd. (OTC BB: SXML), a leading developer of XML-enabling technologies, today announced the shipment of XMetaL, SoftQuad’s award winning XML content authoring solution to its 2000th customer. SoftQuad reached this important milestone after just 18 months to the market, and a mere seven months after signing its 1,000th customer in April. SoftQuad has emerged as the market leader in content creation for XML. “XMetaL’s success in the marketplace is indicative of the growing acceptance of XML among businesses,” says Roberto Drassinower, CEO of SoftQuad Software, Ltd. “XML is the language of e-business. SoftQuad’s strength and expertise in XML content is second to none, and we’ve proven this with XMetaL – our widely accepted, powerful XML content creation solution that is driving e-business into the future.” XMetaL has consistently received positive reviews and awards from the media and has been rapidly adopted by corporations deploying solutions for developing and managing XML-based content for e-business applications. Some of the world’s leading companies have adopted XMetaL as their XML content authoring solution, including Amazon.com, Continental Airlines, Ericsson, HP, Lucent Technologies, Reed Technology and Information Services and USA Today.com. As the premier enabler for XML-based content applications, XMetaL 2.0, provides the power and flexibility required to create and work with XML content in a real-world production environment. Combining state-of-the-art XML editing features and the ideal front-end to e-business applications, XMetaL 2.0 takes XML content creation to an even higher level, while maintaining its easy-to-use interface. XMetaL was first shipped in May 1999, and version 2.0 was released to the public in June 2000. Sales for SoftQuad 's XMetaL product increased 130 per cent for the six months ended June 30, 2000, compared to the same period in 1999. To date, SoftQuad has signed up 33 XMetaL Channel Partners to expand its distribution network and has established strategic partnerships with Ariba, Documentum, Vignette and Software AG. About SoftQuad Software, Ltd. SoftQuad Software, Ltd. (OTC BB: SXML) is a founding member of the World Wide Web Consortium (W3C). The Company co-invented XML technology and is internationally recognized in the technical community as a developer and world leader of XML e-enabling technologies to the growing business-to-business (B2B) Internet infrastructure solutions market. SoftQuad was first to the content creation market with XMetaL, an advanced yet easy-to-use XML content creation solution which has already become the premier enabling technology for XML-based content applications in electronic publishing, e-commerce and knowledge management. SoftQuad continues to target the growing B2B marketplace with MarketAgility, a supply-side content solution that allows companies to effectively join and compete in B2B e-markets. Awards: XMetaL won the Web Techniques 1999 “Web Authoring Tool of the Year” Award; it was one of Internet Week’s “Best of the Best”, winning the “Most Innovative” in “Best of 1999” awards and it is also one of XML Journal's "World Class" recommendations for 2000. For more information, visit SoftQuad's web site at http://www.softquad.com Caution Concerning Forward-Looking Statements This press release contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Words such as "anticipates", "estimates", "expects", “will”, “should”, "projects", "intends", "plans", "believes" and words and terms of similar substance used in connection with any discussion of future operating or financial performance identify such forward-looking statements. Those forward-looking statements are management's present expectations of future events. As with any projection or forecast, they are inherently susceptible to uncertainty and changes in circumstances. SoftQuad is an early-stage growth company that operates in a highly competitive and rapidly changing environment, and its business results are dependent on numerous factors, including demand for its products and services, its ability to manage costs and generate revenues, technological developments, protection of its intellectual property rights, its ability to attract and retain key personnel, the resolution of issues concerning commercial activities via the Internet, including security, reliability, cost, ease of use and access, government regulation, risks related to international sales and potential foreign currency exchange fluctuations, economic, political and social conditions in the countries in which it operates, its ability to successfully obtain inclusion of its common stock on the Nasdaq National Market and other risks detailed from time to time in periodic reports filed by SoftQuad with the U.S. Securities and Exchange Commission and other regulatory authorities. SoftQuad’s actual results could differ materially from management's expectations because of such factors. For further information on SoftQuad Software, contact: Bruce Wigle Investor and Media Inquiries (416) 643-7638 investorinfo@softquad.com Jeff Christensen Investor Inquiries Citigate Dewe Rogerson (for SoftQuad Software) (212) 419-4254 jeff.christensen@citigatedr-ny.com David Terry Media Inquiries ITPR (for SoftQuad Software) (416) 642-6357 david@itpr.com SoftQuad and XMetaL are registered trademarks of SoftQuad Software, Ltd. MarketAgility is a trademark of SoftQuad Software, Ltd. All other products or company names mentioned are used for identification purposes only, and may be trademarks of their respective owners. Heather Grant Account Executive ITPR 214 King Street West, Suite 216 Toronto, ON M5H 3S6 Tel: (416) 642-6353 Fax: (416)642-6361 Email: Heather@itpr.com
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