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Subject: [xtm-wg] Customer Relations Management (CRM) Conference - May 11 - Wash. DC


To:	   XTM-WG@EGROUPS.COM

Customer Relationship Management (CRM)

Achieving World Class Customer Service for Government Service Providers
One-Day Conference For Agency Managers and Executives and Industry Partners
 
11 May 2001
 
Ronald Reagan Building and International Trade Center
1300 Pennsylvania Avenue
Washington D.C.
Atrium Ballroom
  
Time: 7:30 AM Registration
Program Starts: 8:30 AM
Wrap-up: 4:45 PM

Continental Breakfast, Refreshments, Lunch included.

Corporate Sponsors:

* Booz, Allen & Hamilton 
* Oracle 
* Market*Access International, Inc. 
* Verizon Federal Network Systems 
* NCS Pearson 

Organizational Sponsors:

* Defense Logistics Agency/Document Automation and Production Service (DAPS) 
* Department of Transportation Millennium Solutions Center 
* INPUT Government 
* Dale Carnegie Training 
* The Gartner Group

Publications Partner:

* Federal Computer Week 

.. other sponsors to be announced
 
About this conference:

This training conference will focus on federal agency plans, new initiatives, 
and pilots all directed at improving an agency's ability to provide quality and 
responsive customer service.  We will hear from the agency executives that are 
examining the four "P"s of CRM:

* Planning 
* Process 
* People 
* Platforms 

Downsizing. Business focus. Performance. Results. Customer Service.  Turning 
customers into loyal customers.  Handling objections.  Satisfying internal and 
external customers.  These are new times for many federal organizations who are 
chartered as franchise business activities (FBA), Fee-for-Service, CASU, or have 
regular contact with their clients and customers. An agency's "customers" may 
be the public, other agencies or internal customers.

Now, these organizations are faced with the need to find, train, motivate and 
reward key customer service representatives. Join us for a one day training conference 
designed to highlight agency initiatives in the areas of CRM.
 
Who should attend:

* Agency executives and managers involved with planning and implementing customer 
service solutions. 
* Customer relations specialists, supervisors and managers. 
* Anyone in your organization charged with providing a professional image to 
your internal and/or external customers. 
* Managers, business developers, sales supervisors, sales team members, market 
research, staff support for federal fee-for-service and franchise business activities 
(FBA) 
* Agency executive planning to put in place a customer service operation and 
wishing to learn about industry best practices and agency best practices for 
customer relations. 
* Agency CIO staffs 
* Agency CFO staffs 
* Agency executives who plan, budget and execute information technology programs 
* Program managers 
* Industry executives interested in learning about agency initiatives 
* Government and industry people interested in seeing the new business model 
and plans at agencies 

What you will learn:

* Agency plans, programs, initiatives, pilots aimed at innovative CRM solutions 
* How to define superior service 
* Learn industry strategies and solutions from The Gartner Group 
* Learn industry best practices from Dale Carnegie - the company that wrote the 
book on customer service. 
* Agency CRM solutions in place and planned 

 Who should sponsor:

* Companies involved with CRM products and solutions 
* Support services contractors providing support to government customer service 
operations 
* Federal fee for service organizations that wish to promote their products and 
services to senior government executives. 
* Hardware, software and systems integrators that sell products and services 
to the federal government. 
 
About the speakers:

* Mr. Rick Gallegos, Dale Carnegie Training 
Rick was educated at Florida State University and is a leading instructor for 
Dale Carnegie Training.  Rick teaches and writes training courses directed at 
leading government and Fortune 500 companies.  He specializes in customer relationship 
management (CRM), sales fundamentals and sales management training.  Several 
of Rick's courses have become standards within the Dale Carnegie Training organization.

* (TBD), The Gartner Group 

.. other government agency speakers have been invited and will be announced. 
 These include:

* OMB
* Agriculture
* DISA
* Transportation
* Treasury
* State
* GSA
 
The registration fee for this important training conference is:

Government Credit Card or Check in Advance: $345
Government Training Forms/Invoice: $395
Industry and Federal Contractors, Payment in Advance: $595
Industry and Federal Contractors/Invoice: $645
 
We accept government training forms and government and commercial credit cards 
(VISA, MC, American Express).
 
Please register early. The conference area has limited seating available and 
we anticipate a sell out.
 
Points of Contact:
* For technical support with this web site, please contact Mr. Parrish Knight, 
301/652-2018 
* For information on exhibitor arrangements, please contact Ms. Danielle Ortiz, 
301/652-8797 
* For general information about this event, please contact our registration office 
at 301/652-0810 
* For information on sponsorship opportunities, please contact Ms. Cara Lombardi 
at 703/867-6921 
 
Purchase and Information Options
[1] Phone: 301-652-0810 and speak with our registration staff.
[2] Email: Krissy Brooks at kbrooks@marketaccess.org
[3] Register online: Use our online booking form to register and pay by credit 
card electronically.
[4] Fax: registration form to 301-652-0914.
[5] Mail: registration form to:

Market*Access International, Inc.
5454 Wisconsin Avenue, Suite 810
Chevy Chase, Maryland 20815
 
Sponsorships Available!  For sponsorship information, please contact:
Cara Lombardi
Market*Access International
5454 Wisconsin Ave. #810
Chevy Chase, MD 20815
Phone (703) 867-6921
Fax (301) 652-0914
clombardi@marketaccess.org
 
Additional Information on Training Courses Available

For more information on these courses and sites, view our web site at www.marketaccess.org
 
Market*Access - Dale Carnegie Training Seminars

(For Gov't Fee for Service and Customer Service Operations)

* CRM                                                     May 8,9,10 (Wash DC) 
* Sales Fundamentals                                      May 15-17 (Tampa) 
* Sales Management                                        June 27-28 (Tampa) 
* CRM                                                     August 21-23 (Tampa) 
* Sales Fundamentals                                      August 28-30 (Tampa) 
* Sales Management                                        Sept 18-19 (Tampa) 
* CRM                                                     Sept 25-27 (Tampa) 
Sales Fundamentals and CRM are three-day classes.  Sales Management is two-day 
class.

Additional dates to be set in DC and West Coast

Information on all events and training courses can be found at www.marketaccess.org 
 



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